CITI calls for transformation, collaboration in Indian textiles

India's textile industry association, CITI, is aiming for long-term revival by 2047. Despite recent challenges, CITI chairman Rakesh Mehra stressed on a commitment to innovation, sustainability, and industry growth. CITI acknowledges recent struggles in exports and domestic sales. Mehra pointed to geopolitical issues, changing consumer tastes, and stiff competition. However, there's a push to reverse this trend.

Recent government measures reducing burden on exporters, like exempting inputs from quality control checks, were welcomed by CITI. Mehra believes this will help achieve the $100 billion textile and apparel export target by 2030. Trade agreements are also seen as crucial. The India-EFTA agreement is seen as a positive step for market access and growth. A partnership with Swiss Textiles further strengthens this focus on collaboration.

CITI emphasizes the importance of government programs like the PM MITRA parks scheme, the PLI scheme, and the SAMARTH program. Effective implementation is seen as vital for investment and industry growth.

CITI remains committed to leading positive change. Mehra pledged to focus on innovation, sustainability, and inclusive growth alongside the new government to build a strong future for the textile industry.