Lycra One marketplace to boost South Asian textile industry.

The Lycra Company has launched Lycra One, a digital B2B marketplace designed to connect brands, retailers, and garment makers with mills across South Asia. This platform offers several benefits for all stakeholders in the textile industry.

Mill partners gain an additional sales avenue through Lycra One. The marketplace connects them with qualified leads seeking certified fabrics, expanding their reach and generating new business opportunities. Lycra One serves as a one-stop shop for brands and retailers, allowing them to source fabrics and access a variety of services related to the Lycra, Coolmax, and Thermolite brands. This simplifies the sourcing process and provides a more comprehensive view of The Lycra Company's offerings.

The platform empowers South Asian fabric mills by providing them with market research, fashion trend forecasts, and the knowledge to effectively sell their products. This equips them to differentiate their collections and compete on a global scale.

Brands and retailers can use Lycra One to source fabrics anytime, anywhere. The platform helps them identify new resources and suppliers across various regions, streamlining their sourcing process. The Lycra Company recognizes the growing potential of the South Asian textile market, particularly in India, Pakistan, and Bangladesh. These countries are experiencing increasing vertical integration, making them key manufacturing hubs with shorter lead times and efficient value chains. South Asian manufacturers are also investing in quality, cost-competitiveness, and technological advancements to meet global demands, fostering diversification and textile research and development (R&D).

Overall, the Lycra One marketplace is a significant development for the South Asian textile industry. It creates a win-win situation for all participants by providing mills with new sales opportunities, empowering them to compete globally, and offering brands and retailers a convenient platform to source fabrics and access related services.