Under Armour Debuts Neolast, a sustainable, performance-driven Spandex alternative
Under Armour is shaking up the activewear industry with the introduction of Neolast, a revolutionary new fiber designed to replace traditional spandex (also known as elastane). This innovation, launching on May 13th, 2024, marks a significant step towards more sustainable and high-performing athletic apparel. Developed in collaboration with Celanese Corp., a leading chemical and materials company Neolast promises to deliver the same powerful stretch, durability, and comfort as spandex, but with key improvements. Notably, Neolast boasts of enhanced sustainability as it is designed to be recyclable, addressing a major challenge in the current lifecycle of spandex-based clothing. This aligns with Under Armour's ambitious goal of reducing spandex use by 75 per cent by 2030.
The manufacturing process eliminates harmful solvents typically used in creating elastane, minimizing environmental impact. Athletes can expect the same level of stretch, breathability, and moisture-wicking properties they rely on from Under Armour apparel.
The first product to showcase Neolast is the Vanish Pro training tee, available on Under Armour's website. This launch marks the beginning of a wider rollout, with Neolast planned to be integrated across various product lines, including the popular Heat Gear collection in Spring/Summer 2025. "This new Neolast fiber represents a transformative innovation for Under Armour and the textile industry," said Kyle Blakely, senior vice president of innovation at Under Armour. "Through performance-driven sustainability and innovation, we look forward to helping athletes play at the top of their game while working with Celanese to realize this new fiber's potential to forge a path toward circularity in apparel manufacturing."
With Neolast, Under Armour positions itself as a leader in sustainable performance apparel. This innovative material has the potential to redefine the activewear market, offering athletes a guilt-free choice that prioritizes both their needs and the environment.
